Mailchimp's editor felt stuck in 2018. Visisto's block editor has dark mode, mobile preview, and it just works. Plus we got 20 widget types we never had.
Jake B.
Marketing Manager, DTC Brand
Visisto is a Mailchimp alternative that includes 20 widget types, AI sequences, and flat pricing with no per-contact fees. Everything Mailchimp charges extra for or doesn't offer at all.
Mailchimp sends emails but can't capture contacts. No popups, no spin wheels, no finders. You need separate tools for capture, and Zapier to connect them all.
No capture widgets at all
Mailchimp can send emails but can't capture contacts. No popups, no spin wheels, no finders. You need a separate tool for that, and Zapier to connect them.
Zero widget types
Per-contact pricing tiers
Mailchimp's pricing jumps at contact thresholds. 10,000 contacts on Standard plan costs £350/month. And the features you need are locked behind higher tiers.
£350/mo for 10K contacts
Outdated automation builder
Mailchimp's automation is limited to basic drip sequences. No visual flow builder, no conditional branching, no AI generation, no multi-channel sends.
Basic drip only
Everything Mailchimp does plus capture widgets, AI sequences, multi-channel messaging, and flat pricing, no per-contact fees.
| Feature | Your stack | |
|---|---|---|
| Email & Editor | ||
Email editor | ✓Block editor with light/dark modes | Dated drag-and-drop editor |
Mobile/desktop preview | ✓Built-in, toggle in editor | Basic preview only |
AI sequence generation | ✓From text prompt in 60 seconds | ✗Not available |
Multi-channel (WhatsApp, SMS) | ✓Included | SMS extra, no WhatsApp |
| Capture & Conversion | ||
Capture widgets | ✓20 widgets, 20+ coming | ✗Not available |
Gamification (spin wheel, scratch) | ✓Included free | ✗Not available |
A/B testing | ✓4 experiment types (widget, email, sequence, page) | Basic email A/B only |
Widget → email automation | ✓Instant, shared data layer | ✗Requires Zapier (£49/mo) |
| Platform & Pricing | ||
Smart workspaces | ✓Multi-site with RBAC | ✗Not available |
Team seats & roles | ✓Viewer, editor, admin per site | Enterprise plan only |
50+ platform support | ✓Guided install for Shopify, WordPress, Webflow, Wix, Next.js | Limited platform guides |
Allowed domains | ✓Lock snippet to authorised domains | ✗Not available |
Webhooks & API | ✓Signed webhooks with replay | Basic webhooks |
Base price (10K contacts) | ✓£49/mo flat | £350/mo |
Per-contact fees | ✓Never, any plan | Tiered per-contact pricing |
| Broadcasts & Multi-channel | ||
Email broadcasts | ✓Included | Included (per-contact pricing) |
WhatsApp broadcasts | ✓Included | ✗Not available |
Telegram broadcasts | ✓Included | ✗Not available |
SMS broadcasts | ✓Included | Extra cost, limited |
Multi-channel in one broadcast | ✓One click | ✗Not available |
| Additional Features | ||
AI sequence generation | ✓From text prompt in 60s | ✗Not available |
AI growth insights | ✓Included on Growth | ✗Not available |
Booking & scheduling | ✓Included | ✗Not available |
Event tickets | ✓Included | ✗Not available |
Testimonial collection & display | ✓Included | ✗Not available |
Visisto replaces your entire stack, from £0/month
No Zapier. No per-contact fees. No maintenance overhead. Cancel anytime.
We believe in honest comparisons. Here is where Mailchimp excels, and the specific situations where it remains the better choice.
Mailchimp is the most recognised name in email marketing. Clients, stakeholders, and procurement teams know it. This lowers internal approval friction for teams in larger organisations.
100+ professionally designed email templates with a mature drag-and-drop builder. Solid for teams that want polished emails fast without a designer.
Mailchimp includes a basic website builder and landing page tool. For businesses without a separate website, this all-in-one approach reduces the number of tools to manage.
Mailchimp is a reasonable choice for non-profits and small businesses sending under 500 emails per month who need brand recognition for client reporting, or teams that need a basic website builder included. If your primary use case is a monthly newsletter with no sequences or capture widgets, the free plan works fine.
Pricing data sourced from the official Mailchimp pricing page. Prices correct as of June 2026.
Save £301/mo
86% less than Mailchimp · Flat pricing regardless of contacts
No credit card required · Switch in under an hour
No developer required. No downtime. No lost contacts.
Export your audience as CSV. All fields, tags, and segments transfer to Visisto.
Upload CSV to Visisto. Recreate your sequences in the visual builder or let AI generate them from your existing flow descriptions.
Add Visisto's script tag and create your first capture widget. Now you have email AND capture in one platform.
Send a test broadcast to a small segment. Confirm open and click tracking works. Check your sending domain is authenticated with SPF and DKIM. Then cancel your Mailchimp subscription.
Mailchimp does email. Visisto does email, capture widgets, AI sequences, multi-channel broadcasts, and 25+ native integrations. All in one platform.
Spin wheels, scratch cards, finders, popups, video popups, NPS surveys, and 14 more. All 20 included. Mailchimp has zero widget types.
Drag-and-drop block editor with light and dark mode themes. Preview emails on mobile and desktop before sending. Mailchimp's editor is dated and lacks dark mode.
Describe your goal in one sentence. Visisto generates a complete email sequence with subject lines, body copy, timing, and conditional logic in 60 seconds.
Manage multiple sites from one workspace with role-based access control. Viewer, editor, or admin per site. Mailchimp has no workspace concept or RBAC.
Email, WhatsApp, Telegram, SMS. From one unified audience. Mailchimp is email-only with limited SMS at extra cost.
Shopify, Stripe, HubSpot, Calendly. Direct connections with signed webhooks and replay. No Zapier middleware needed.
You're paying £446/month for Mailchimp + OptinMonster + Zapier. Visisto replaces all of them for £49/month flat, with capture widgets, AI sequences, and 25+ native integrations built in.
active users and still counting
email delivery rate
average capture rate
free to start
Still have questions? We answer every message personally, usually within 2 hours.
Yes. Visisto includes everything Mailchimp offers (email sequences, broadcasts, audience management, analytics) plus 20 widget types, AI generation, multi-channel sends, and 100+ native integrations. Flat £49/month with no per-contact fees.
Mailchimp charges £350/month for 10,000 contacts on their Standard plan. Visisto charges £49/month flat regardless of contact count. That's an 83% saving that grows as your list scales.
Yes, and more. Visisto supports automated sequences, multi-channel broadcasts (Email, WhatsApp, Telegram, SMS), conditional logic, dynamic tokens, and AI-generated content. Mailchimp is limited to basic drip campaigns.
Visisto focuses on capture widgets and email marketing rather than landing page building. For landing pages, use your existing site builder (Shopify, WordPress, Webflow). Visisto's widgets embed on any page.
Yes. Export your Mailchimp audience as a CSV (including tags, merge fields, and subscription status), then import to Visisto. All custom fields, tags, and subscriber status map automatically. The import typically takes under 5 minutes for lists up to 50,000 contacts. Mailchimp also supports direct API migration for larger lists.
Visisto includes a drag-and-drop email builder with responsive templates. Mailchimp's template library is larger and more mature. If you have existing Mailchimp templates you rely on, you will need to recreate them in Visisto's builder, which most users complete in 30-60 minutes. The bigger advantage is that Visisto includes AI sequence generation, which Mailchimp does not.
Yes. Visisto's free plan includes 15,000 emails per month, all 20 widget types, and one automated sequence at no cost. Many non-profits use Visisto's free tier for newsletter capture, event registration widgets, and donor follow-up sequences. The Growth plan at £49/month is less than a third of Mailchimp's Essentials plan for comparable list sizes.
Visisto includes capture widgets (spin wheels, popups, forms, finders — 20 types total) that Mailchimp does not provide. Visisto's AI generates complete email sequences in 60 seconds. Visisto has 100+ native integrations without Zapier. And Visisto uses flat pricing — you do not pay more as your contact list grows.
Start today
No credit card. No time limit. Your first spin wheel widget live in 10 minutes. Free forever, upgrade only when you're ready.
Start free, no credit cardNo credit card · No time limit · GDPR compliant · Cancel anytime
15,000 emails/month. Unlimited contacts. All 20 widget types including spin wheels, scratch cards, finders, and video popups. 4 follow-up sequences. No credit card. No time limit.
Klaviyo charges £1,040/month at 10,000 contacts. OptinMonster charges £47/month and doesn't include email. We charge neither.
No time limit · No card · No OptinMonster subscription.
Start free in 2 minutes. No credit card. No Zapier. 15000 emails/month free. No limits on contact capture.